Click the Conditional Formats icon (on the toolbar).

Fill out the options you want.  Items marked with an asterisks (*) are required.

1. Name* - Name of the Conditional (this is required).
2. Fields* - Select which Fields will be changed by the Conditional (this is required).
3. Background Color - Select the Background Color of the cell from a color picker.
4. Font Color - Select the Font Color from a color picker.
5. Font Style - Choose your Font Style.
6. Font Size - Choose your Font Size.
7. Tab Indent - "0" is the default, but you can select 1, 2, 3, or 4.
8. Alignment - "None" is the default, but you can select Left, Center, or Right.

Click on the Filter(s) tab.

Set up the Filter that controls the Conditional Format, then click Add New.

[This article may also be helpful: "What are the available Filter types?"  Note that "regex" (Regular Expression) is not currently supported in the Filters for Conditionals.]

From the Active Conditionals list, click the box to select the Conditional you created (we clicked "Over 200 Visits" for this example).

Notice: the box(es) will show a check mark when selected.

Once the Conditional Format has been set up and selected, click the Close button.

Congratulations, you have created a Conditional Format!